Photography


Feature Writer: Philip Northeast
Phil Northeast, Phil Northeast

Inspiration and Information: these two words capture the suite101 approach to photography.

We provide information on the technical details of using digital cameras through to the exciting possibilities of the digital darkroom hiding in your computer.

We hope to inspire you with a range of photographic projects as well as looking at great photographers and their iconic images, which changed the course of nations and the world.

The blurring of boundaries between photography and art in the digital era offers creative possibilities and we have a range ideas to fire your imagination.

Even if your snaps are not earth shaking, they represent treasured memories of loved ones and important events and they will repay your care and attention over years of viewing.

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Camera and Zoom Lens, Phil Northeast
feature articles
Philip Northeast

European Photography Awards 2008

In: Photography (general)

Every year, TIPA editors from 30 European photo magazines vote for the best photo & imaging products introduced during the previous 12 months. Here are the top new DSLRs more...

Ball Head For Landscape Photos

In: Landscape Photography

Tripod ball heads allows freedom of camera movement so photographers can concentrate on image composition. Fast, simple operation helps catch fleeting changes of light. more...

Gary Fong Light Sphere Diffuser

In: Portrait Photography

Gary Fong's universal Lightsphere flash diffuser gives portraits a soft professional look without the need for a ton of gear or an army of assistants. more...

Remove Color, Add Drama to Photos

In: Digital Photography

This digital photography tutorial takes a color digital photo and uses selection tools to produce a mainly black-and-white image with a subject highlighted in full color. more...

Landscape Photography Top Ten Tips

In: Landscape Photography

Here are ten important considerations to help you make the most of your opportunities, ensuring great landscape images. more...

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Philip Northeast

May 5, 2008

GE Digital Camera Range at Amazon

General Imaging, the worldwide licensee for GE digital cameras, teams up with Amazon.com, making its range of digital cameras available from the online retailer.


Amazon already had been selling some GE-branded cameras but will now expand its offerings to include the 2008 models. This push by a manufacturer to increase its online retail presence highlights the increasing importance of e-commerce in photo retailing. The ability to generate high volumes of sales without the need for shops or knowledgeable sales staff helps keep prices low.

"We're delighted to offer our products through Amazon.com," said Hiroshi "Hugh" Komiya, Chairman and CEO of General Imaging. "Amazon has continued its amazing growth through 2007 and now into 2008, and we're happy to be a part of it."

Many photographers are happy to trade off the service provided by a local expert for the ease of internet shopping. "Many of our customers appreciate the convenience and selection of online shopping, and Amazon.com is obviously a leader in that category," said Rene Buhay, General Imaging's Senior Vice president of Sales and Marketing for the Americas. "We think e-commerce will continue its strong growth, so it's a perfect place for us to extend our brand."

The GE range is currently aimed at the compact point and shoot segment of the market and include an array of popular, advanced functions. The GE cameras offer blink detection and smile detection, helping photographers capture just the right moment when taking shots of people. After a shot is taken, the blink detection feature alerts the photographer if the subject's eyes were closed and allows another attempt. The smile detection feature works by tripping the shutter automatically when the subject smiles.

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